Cookie Policy

Last Updated: December 2025

This Cookie Policy explains how BonusNow.co.uk ("we," "us," or "our") uses cookies and similar tracking technologies when you visit our website. This policy provides information about what cookies are, which cookies we use, why we use them, and how you can manage your cookie preferences.

1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide a better user experience. Cookies allow websites to remember your actions and preferences over a period of time, so you don't have to keep re-entering information whenever you return to the site or browse from one page to another.

1.1 Types of Cookies by Duration

• Session Cookies: These are temporary cookies that expire when you close your browser. They help websites remember your actions during a browsing session.
• Persistent Cookies: These cookies remain on your device for a set period (or until you delete them) and activate each time you visit the website that created them. They help websites remember your preferences and settings.

1.2 Types of Cookies by Origin

• First-Party Cookies: Set by the website you're visiting (BonusNow.co.uk). These cookies enable core website functionality and remember your preferences.
• Third-Party Cookies: Set by domains other than the website you're visiting. These are typically used for analytics, advertising, and social media features.

2. Cookies We Use

BonusNow.co.uk uses different types of cookies to improve your browsing experience and analyze website performance. Below is a detailed explanation of each category:

2.1 Strictly Necessary Cookies

These cookies are essential for the website to function properly. Without these cookies, services you have asked for cannot be provided. These cookies do not store any personally identifiable information.

Purpose:

• Enable website navigation and access to secure areas
• Remember your cookie consent preferences
• Remember your age verification status
• Maintain website security
• Load balance server requests

Examples:

• age_verified - Remembers age verification confirmation
• cookie_consent - Stores your cookie consent preferences
• session_id - Maintains your session state

Duration: Session cookies (deleted when you close your browser) or up to 1 year for consent preferences

2.2 Analytics and Performance Cookies

These cookies collect information about how visitors use our website, such as which pages are visited most often and if users receive error messages. All information collected by these cookies is aggregated and anonymous.

Purpose:

• Understand how visitors navigate our website
• Identify which pages are most and least popular
• Track website performance and loading times
• Identify and fix technical issues
• Improve website functionality and user experience

Third-Party Services:

• Google Analytics: We use Google Analytics to analyze website traffic and user behavior. Google Analytics uses cookies to collect standard internet log information and visitor behavior patterns in an anonymous form.

Examples of Analytics Cookies:

• _ga - Distinguishes unique users
• _gid - Distinguishes unique users
• _gat - Throttles request rate

Duration: Up to 2 years

2.3 Functionality Cookies

These cookies allow the website to remember choices you make (such as your language preference or region) and provide enhanced, more personalized features.

Purpose:

• Remember your preferences and settings
• Provide personalized content
• Remember information you've entered in forms
• Enhance user experience with customized features

Examples:

• Language preference settings
• Font size preferences
• Content filter selections

Duration: Up to 1 year

2.4 Targeting and Advertising Cookies

These cookies are used to deliver advertisements that are relevant to you and your interests. They are also used to limit the number of times you see an advertisement and help measure the effectiveness of advertising campaigns.

Purpose:

• Deliver relevant casino offers and bonuses
• Track affiliate link clicks and conversions
• Measure advertising campaign effectiveness
• Limit ad frequency (frequency capping)
• Build a profile of your interests

Third-Party Advertising Services:

• Affiliate networks (to track referrals and commissions)
• Advertising platforms (Google Ads, Facebook Pixel, etc.)
• Retargeting platforms

Duration: Up to 2 years

2.5 Social Media Cookies

These cookies enable you to share content from our website on social media platforms. These cookies are set by third-party social media services we have integrated into our website.

Social Media Platforms:

• Facebook
• Twitter
• YouTube

Purpose:

• Enable social media sharing functionality
• Track social media interactions
• Provide personalized social media content

Duration: Varies by platform (up to 2 years)

3. Tracking Parameters

In addition to cookies, we use URL tracking parameters to monitor traffic sources and campaign performance. These parameters help us understand which marketing channels are most effective.

4. How to Manage Cookies

You have several options to manage or disable cookies:

4.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can:

• View which cookies are stored on your device
• Delete existing cookies
• Block all cookies from being set
• Block third-party cookies only
• Clear all cookies when you close your browser

How to manage cookies in popular browsers:

• Google Chrome: Settings > Privacy and security > Cookies and other site data
• Mozilla Firefox: Options > Privacy & Security > Cookies and Site Data
• Safari: Preferences > Privacy > Manage Website Data
• Microsoft Edge: Settings > Cookies and site permissions > Cookies and site data

4.2 Cookie Consent Banner

When you first visit BonusNow.co.uk, a cookie consent banner appears asking for your permission to use non-essential cookies. You can accept or decline cookies through this banner. You can change your preferences at any time by:

• Clearing your browser cookies and revisiting the site
• Using the cookie settings link in our website footer
• Contacting us to update your preferences

4.3 Third-Party Opt-Out Tools

For third-party advertising cookies, you can opt out through industry opt-out programs:

• Network Advertising Initiative: www.networkadvertising.org/choices/
• Digital Advertising Alliance: www.aboutads.info/choices/
• Your Online Choices (EU): www.youronlinechoices.com/

4.4 Google Analytics Opt-Out

You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-out Browser Add-on: tools.google.com/dlpage/gaoptout

5. Impact of Disabling Cookies

If you choose to disable or block cookies, please note that:

• Some parts of our website may not function properly
• You may need to re-enter information more frequently
• Your user experience may be less personalized
• You may see less relevant advertisements
• Age verification and cookie consent banners may reappear on each visit
• We cannot remember your preferences and settings

Important: Strictly necessary cookies cannot be disabled as they are essential for the website to function. However, you can set your browser to block or alert you about these cookies, but some parts of the site will not work.

6. Third-Party Cookies

When you visit BonusNow.co.uk, you may receive cookies from third-party websites or domains. We do not control these third-party cookies and recommend you check the relevant third party's website for information about their cookies and how to manage them.

6.1 Third-Party Services We Use

• Google Analytics: Website analytics and performance tracking
• Affiliate Networks: Tracking referrals and commission attribution
• Advertising Platforms: Delivering relevant advertisements
• Content Delivery Networks (CDNs): Improving website load times
• Social Media Platforms: Enabling social sharing features

6.2 Links to Third-Party Privacy Policies

To understand how third-party services use cookies, please review their privacy policies:

• Google Privacy Policy: policies.google.com/privacy
• Facebook Privacy Policy: facebook.com/privacy/explanation

7. Do Not Track Signals

Some browsers include a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want to have your online activity tracked. Currently, there is no industry standard for how websites should respond to DNT signals. At this time, BonusNow.co.uk does not respond to DNT signals from browsers. However, you can use the cookie management options described above to control tracking.

8. Mobile Devices

If you access our website through a mobile device, you can manage cookies through your device settings:

• iOS: Settings > Safari > Privacy & Security
• Android: Settings > Privacy > Advanced > Site settings

You can also manage advertising identifiers on mobile devices:

• iOS: Settings > Privacy > Advertising > Reset Advertising Identifier
• Android: Settings > Google > Ads > Reset advertising ID

9. Children's Privacy

BonusNow.co.uk is intended for users aged 18 and over. We do not knowingly collect information from individuals under 18 through cookies or any other means. If you are under 18, please do not use our website or provide any information to us.

10. Changes to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in technology, legislation, our business operations, or for other operational, legal, or regulatory reasons. When we make changes, we will update the "Last Updated" date at the top of this policy.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies. Your continued use of our website after any changes to this policy will constitute your acceptance of such changes.

11. More Information

For more information about cookies and how they work, you can visit:

• All About Cookies: www.allaboutcookies.org
• ICO Cookie Guidance: ico.org.uk/for-organisations/guide-to-pecr/cookies-and-similar-technologies/
• Your Online Choices: www.youronlinechoices.com

12. Contact Us

If you have questions or concerns about our use of cookies or this Cookie Policy, please contact us using the information provided on our website.

You can also review our full Privacy Policy to understand how we collect, use, and protect your personal information beyond cookies.